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THE BUSINESS: MEDIA TRAINING BASICS
Presented by SAG-AFTRA Foundation
A discussion on strategies for crafting key messages, conveying confident, effective communication, and creating an authentic and favorable public image.
Q&A with Kathleen Friery, Saina Shelton, Patricia Stark & Jess Todtfeld. Moderated by Azia Celestino.
THE CAMERA NEVER LIES:
A VIDEO RECORDING WILL TELL YOU WHAT YOUR FRIENDS WON’T.
The one critical difference for video is that the audience isn’t in the room. Your listeners view your message on a device, which means it competes with other content for their attention. “You’re just one click away from losing your audience,” says Friery. “They can delete your presence from their life with the touch of a finger.”
“All the great speakers were bad speakers at first.”
— Ralph Waldo Emerson